lecturer : Mr.Romel
Nama : Rega Nanda Nursantoso
Kelas : 1SA010
Universitas Gunadarma
1. Avante Grade
The suggestion that using this product puts the user ahead of the times e.g. a pruduct manufacturer encourages kids to be the first on their block to have a new toys
2.Facts And figure
Statistics and objective factual information is used to prove the superiority of the product e.g. a car manufacturer quotes the amount of time it takes their car to get from 0 to 100 k.p.h.
3.Testimonial
A famous personality is used to endorse the product e.g. a famous basketball player (Michael Jordan) recommends a particular brand of skates.
4. Patriotism
The suggestion that purchasing this product shows your love of your country e.g. a company brags about its product being made in America and employing American workers.
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